DIFFA: Design Industries Foundation Fighting AIDS

DIFFA: Design Industries Foundation Fighting AIDS raises awareness and grants funds to organizations that provide treatment, direct care services, preventive education programs and advocacy for individuals impacted by HIV/AIDS. Stay with me and let’s discover more about this great initiative.

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Design Industries Foundation Fighting AIDS (DIFFA) was founded more than 30 years ago by a group of passionate designers. Since its founding, DIFFA has emerged from a grassroots organization into a national foundation based in New York City with chapters and community partners across the country that, working together, have provided over $44 million to hundreds of HIV/AIDS organizations nationwide.

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Headquartered in New York City, DIFFA has chapters in Chicago, Dallas, San Francisco, and the Pacific Northwest and partners from the gift & home industries and other communities across the US. Mobilizing the vast resources of the design industry, DIFFA has supported a broad spectrum of programs over the years.

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From HIV/AIDS care and treatment to education and prevention, DIFFA has been at the forefront, funding early initiatives including condom distribution and needle exchange programs. DIFFA has also taken an active role in supporting programs aimed at protecting the legal rights and security of people living with HIV/AIDS. Combating misinformation, ignorance, and prejudice is a vital element in the fight against HIV/AIDS and DIFFA is committed to continuing its support for this important work.

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Each April, as New York’s Pier 94 is abuzz with activity during the AD Design Show, another favorite design event happens very near. On the adjacent Pier 92, the DIFFA enlists companies and designers to outfit a slew of tables to raise funds for its invaluable work! And the participants don’t disappoint: From conceptual multipurpose spaces to blooming celebrations of spring, last year set was a celebration of imagination and creativity. Let’s see some pieces:

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Arteriors

 

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Crate & Barrel

 

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Benjamin Moore

 

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Donghia

 

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Sunbrella

 

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Luxe

 

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Michael Aram

By combining talent, creative marketing strategies, and a national network, DIFFA has found a way to leverage the resources of the design community to improve the lives of thousands of people impacted by HIV/AIDS.

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